Every small business today needs to be found online. A shopkeeper needs a simple way to make bills and track stock. A new brand needs a website that customers can trust. A local service provider needs people in the area to know that it exists. For many business owners, especially in smaller towns, these needs are clear but the way to meet them is not. Kushal Sarkar has built his work around closing this gap.
Kushal Sarkar is 25 years old and comes from Jiaganj in Murshidabad, West Bengal. He is the person behind AnyAds Development & Business Solution, a digital agency that specialises in building online identities for businesses. From Jiaganj, he works with business owners who want to take their work online and manage it in a better way.
His journey began on 2 April 2021, when he started AnyAds Development & Business Solution. This year, the agency completed its fifth anniversary. In these five years, Kushal and his agency have completed more than 450 successful projects. For a young founder working from a small town in West Bengal, this is steady progress built one project at a time.
Kushal’s work covers several areas, and each one answers a real need that businesses have. The first is website development. He builds everything from simple portfolio sites to complex multi-vendor e-commerce platforms, using WordPress, PHP and HTML. A business that only needs a clean page to show its work and a business that wants a full online marketplace can both find a solution with him.
The second area is app development. Kushal creates custom Android and iOS applications that are tailored to the needs of each business. He does not offer the same app to everyone. He builds according to what the business actually requires.
The third area is digital marketing. Kushal manages Facebook and Google Ads for his clients and handles their social media pages. He also provides advertisement videos, which can be AI-generated or model-based, to help brands grow. For a business owner who has no time to learn advertising, this support makes a real difference.
The product that Kushal considers his USP is AnyBill POS. It is a smart, cloud-based billing and management software that works smoothly on Android, iOS and Desktop. It offers features such as stock management, sale and purchase tracking, and daily profit and loss reports. With it, a shopkeeper can see how the business is doing each day without keeping separate registers for everything.
AnyBill POS has also given Kushal one of his biggest achievements. The billing software reached more than 200 active customers in just two months. This response shows that shopkeepers and business owners were looking for a simple tool of this kind, and that the product is meeting that need.
One of the largest projects in his portfolio is the work done for Real Bright Pvt. Ltd. For this company, Kushal’s agency developed billing software, CRM software and HRM software. A project of this size shows that his work is not limited to small websites. It extends to complete business systems that a company depends on for its daily operations.
Kushal has also thought about how his work can create opportunities for others. He runs a Work from Home Partner Program, which is free to join. Under this program, partners can earn commissions by installing the billing software and helping shopkeepers with their product listings. It gives people a way to earn from home, and it helps more shopkeepers start using digital billing.
Another part of his work is compliance. Rules for websites and apps keep changing, and many business owners do not know what they need to update. Kushal provides paid services to help businesses update their websites and apps so that they meet the latest Indian government regulations, such as the DPDP Act. This helps his clients stay on the right side of the rules while they focus on running their business.
At 25, Kushal Sarkar has already completed more than 450 projects and built a product that hundreds of customers use. His journey shows that a strong digital business can be built from a small town, with clear work and useful products. Through AnyAds Development & Business Solution, he continues to help businesses build their identity online and manage their work with confidence.
