Raja Mehrotra, the founder of Shankarsuvan, is building a strong and trusted brand in the edible oil industry by bringing back the purity of traditional mustard oil. Based in Agra, his journey is about creating a product that is healthy, natural, and close to what Indian households have used for generations.
The idea of Shankarsuvan started when Raja noticed a common problem. Most mustard oils available in the market were highly processed and did not have the natural aroma, taste, and nutrition of traditional Kachi Ghani oil. This made him realize that people were missing out on real, pure cooking oil. With this thought, he decided to start a brand that focuses on purity and traditional methods.
In 2025, Raja officially launched Shankarsuvan under R K Oil Industries in Agra. From the beginning, his goal was simple—to produce pure, chemical-free, cold-pressed mustard oil using traditional extraction methods. For him, this is not just a business, but a responsibility to provide healthier cooking oil to every household.
Shankarsuvan follows a strong process to maintain quality. The brand uses high-quality mustard seeds, which are cold-pressed to keep their natural nutrients, strong aroma, and original taste. Unlike refined oils, no harmful chemicals or heavy processing is used. This ensures that customers get oil that is natural, fresh, and healthy.
One of the biggest strengths of Shankarsuvan is that it is a manufacturer-owned brand. This means Raja and his team have full control over production, quality, packaging, and distribution. Raja is personally involved in the process, which helps maintain consistency and trust. Every step is handled carefully to ensure that customers receive pure and authentic oil.
In a short time, Shankarsuvan has built a strong presence in Agra. The brand serves many households and is growing through customer trust and word-of-mouth. People who use the oil regularly appreciate its taste, quality, and purity, which is helping the brand grow steadily.
Shankarsuvan offers both yellow and black mustard oil, giving customers options based on their cooking needs. Both variants maintain high quality and are rich in natural nutrients. The brand focuses on delivering oil that is not only good in taste but also supports a healthy lifestyle.
Raja Mehrotra believes that a good brand is built on trust and consistency. His focus is not on short-term success but on long-term value. Through Shankarsuvan, he wants to promote healthy cooking habits and bring back the importance of traditional food practices.
Looking ahead, Raja plans to grow Shankarsuvan beyond Agra by expanding into online platforms and wider markets. With more people becoming aware of health and food quality, the demand for pure and traditional products is increasing, and Shankarsuvan is ready to meet this demand.
Raja’s journey shows that when you combine a clear vision with consistent effort, you can build something meaningful. Through Shankarsuvan, he is not only creating a business but also helping people make healthier choices in their daily lives.
