In a world where most people walk away after one failed attempt, Rohith Sasanken has walked back three times. At 35, this Engineer turned Digital Marketing expert is the CEO of CodeStratz Advertising Private Limited, an AI-driven Digital Marketing agency that crossed eight figures in revenue within its very first year. But the story behind that number is not a straight line. It is a testament to what happens when entrepreneurial fire refuses to be put out.

Rohith began his career in digital marketing over twelve years ago, building expertise across performance marketing, SEO, e-commerce growth, affiliate marketing, and branding. His career took him through nearly ten companies, each one adding a layer to his understanding of what drives real business growth. But working for others was never the end goal. Entrepreneurship was always calling.

The First Attempt, and the Lessons It Left Behind

In 2017, Rohith launched his first venture, Cybcraw Technologies, stepping into the startup world with ambition and energy. The company did not survive, not because the idea was wrong, but because of something far more common in the startup world: the wrong partners. The experience was costly, but the education it provided was invaluable. He learned that building a business is as much about choosing the right people as it is about having the right product.

After Cybcraw, Rohith returned to employment, recalibrated, and then tried again. In 2020, he launched StratPixel Advertising. This time, the world itself became the obstacle. The COVID-19 pandemic disrupted businesses globally, and StratPixel could not weather the financial storm. The company shut down, another chapter closed, but again, not without purpose.

Teaching What He Knew

Back in the workforce once more, Rohith made a pivot that would prove to be one of his most defining moves. In 2021, he became a digital marketing trainer. Over the next few years, he trained close to 5,000 students, sharing the real-world knowledge he had gathered across a decade of campaigns, client work, and yes, startup failures. Teaching sharpened his thinking, reinforced his frameworks, and built a reputation that went well beyond any single company name.

The Third Chapter: CodeStratz and the Eight-Figure Breakthrough

In 2025, Rohith founded CodeStratz Advertising Private Limited. This time, everything was different. He was not just experienced; he was prepared. Drawing from his two previous ventures, he built CodeStratz with the systems, team culture, and strategic clarity he had been missing before. The company is built around AI, embedding AI-driven strategies across every client engagement to deliver sharper targeting, faster execution, and measurable growth.

The results have been remarkable. Within a year, CodeStratz scaled into an eight-figure agency with 26 employees. The agency covers the full spectrum of digital growth, from performance marketing and SEO to e-commerce, affiliate marketing, and brand building. Rohith describes his approach simply: “I don’t just run campaigns. I engineer business growth.” His formula, as he puts it, rests on three pillars: strategy that outsmarts, execution that outperforms, and results that outlast.

Beyond Marketing: A Mission in Mental Health

After the success of Codestratz, Rohith is now in the process of launching a startup in an entirely different space: mental health. The app, called Day Hold, is designed to tackle the growing mental health crisis in a world increasingly shaped by social media. Rohith believes the lack of accessible mental health support and the pressures of the digital age make this a problem that demands practical, technology-driven solutions. Day Hold is his answer to that gap.

Making AI Accessible to Everyone

Rohith is also launching a training program called AI for Everyone, in which he plans to teach more than 40 AI tools across 30 hours and he already has 1,000 sign ups in a single week, at a price point designed to be genuinely affordable. It reflects the same spirit that drove him to become a trainer in 2021: the belief that knowledge, when shared widely, multiplies its impact.

Rohith Sasanken’s story is one of persistence over perfection. He failed, regrouped, taught, and then built again, better. Today, at 35, he stands at the head of a thriving agency, with another startup in progress and a training movement gaining momentum. His journey is proof that the most important quality in business is not the absence of failure but the refusal to let failure be the final word. Our website: www.codestratz.com/digital-marketing-services/digital-advertising/